Deceptive AI in the 2024 Election: A conversation with Sen. Amy Klobuchar

2024 will be the first American presidential election in which artificial intelligence (AI) tools are widely available. AI makes it easy for anyone with a smartphone to create bogus – but convincing – content to impersonate candidates and deceive voters. Congress has a chance to act before U.S. voters go to the polls.

Senator Amy Klobuchar (D-MN) chairs the Senate Rules and Administration Committee, which has jurisdiction over election-related issues. The senator and her staff will brief the business community about three bipartisan election-related AI bills moving in Congress that need your support. In this briefing, you will learn:

• How the pending bipartisan legislation would address AI election threats while protecting First Amendment rights
• How federal rules will address gaps left by state-level AI election regulations
• Proposed disclaimer requirements for political ads that are substantially generated by AI, including social media
• How your business or trade association can support the transparent, principled use of AI in elections
• Steps companies can take to prepare employees to spot AI-generated deepfakes during the 2024 election

Businesses have invested millions in supporting employee voter registration and civic engagement programs — all of which could be undermined if AI is used to sow confusion with deepfake photos, videos, and robocalls. Federal action must be taken now to protect voters and ensure the integrity of our elections.