Common Sense Media

San Francisco, CA · Founded 2003

Helping kids thrive through trusted media and technology guidance

Primary audience

General public

Work area

Advocacy

Topic

Community development

Contact

Jim Steyer

Website Contact

About Organization

Based in San Francisco, CA, Common Sense Media empowers parents, teachers, and policymakers by providing unbiased information, trusted advice, and innovative tools to harness the power of media and technology as a positive force in children's lives. Founded in 2003, the organization employs 159 staff and mobilizes 90 volunteers, generating $38.0 million in annual revenue through ratings, educational resources, and advocacy.

What They Focus On

Mission Delivery

Implementing core programs that directly advance organizational purpose.

Capacity Building

Strengthening infrastructure through strategic planning and resource development.

Community Impact

Creating measurable outcomes that benefit populations served.

Financial Information

Form 990 data showing organizational financial health and growth.

Revenue (2024)

$38.0M

+11.7% vs 2023

Expenses (2024)

$43.6M

+43.2% vs 2023

Assets (2024)

$37.4M

-15.5% vs 2023

Employees (2024)

159

-9.7% vs 2023

Year	Revenue	Expenses	Assets	Employees
2024	$37,978,651	$43,574,887	$37,422,721	159
2023	$33,991,589	$30,433,023	$44,307,126	176
2022	$24,617,693	$31,200,278	$40,776,663	186
2020	$25,401,484	$25,423,376	$29,008,716	156
2019	$29,606,995	$25,498,524	$24,393,993	168
2018	$25,452,329	$23,930,489	$17,990,771	182

Source: IRS Form 990 filings. All figures in USD.

01

Research Issues

Analyze policy landscapes to identify advocacy priorities and opportunities.
02

Build Coalitions

Engage stakeholders to strengthen collective advocacy efforts.
03

Advocate Change

Implement campaigns to influence policy decisions and practices.
04

Track Progress

Monitor policy developments and measure advocacy impact.

Programs and Initiatives

Services and programs offered by Common Sense Media

Community Development

Grant-funded initiative supporting organizational mission and community needs.

Arts And Culture

Grant-funded initiative supporting organizational mission and community needs.

Unrestricted General Support

Grant-funded initiative supporting organizational mission and community needs.

Arts, Culture

Grant-funded initiative supporting organizational mission and community needs.

To Support General Operations

Grant-funded initiative supporting organizational mission and community needs.

Team & Leadership

Meet the people behind Common Sense Media.

JS

Jim Steyer

CEO

Full-time

Compensation: $582,702

EP

Ellen Pack

President

Full-time

Compensation: $407,962

AB

Amy Brotman

Vice President Of Product

Full-time

Compensation: $378,351

DK

David Kuizenga

CFO

Full-time

Compensation: $296,882

YR

Yvette Renteria

Chief Program Officer

Full-time

Compensation: $244,533

JM

Jill Murphy

Chief Content Officer

Full-time

Compensation: $243,991

BS

Beth Sears

Chief Development Officer

Full-time

Compensation: $242,704

AS

Ashwin Sridhar

Chief Product & Technology Officer

Full-time

Compensation: $240,135

DW

Danny Weiss

Chief Advocacy Officer

Full-time

Compensation: $231,775

JW

Jeffrey Warrington

Principal Engineer

Full-time

Compensation: $283,607

GK

Girard Kelly

Senior Counsel, Head Of Privacy

Full-time

Compensation: $246,430

GL

Gordon Lee

Head Of Data & Technology Operations

Full-time

Compensation: $228,149

RN

Rosalinda Nava

VP Of People Ops

Full-time

Compensation: $218,939

Milestones

2003

Organization Founded

2003

Common Sense Media was established to address community needs and advance its mission.

2011

Leadership Development

2011

Strengthened governance with expanded board and executive team.

2022

Program Expansion

2022

Significant growth in organizational capacity and service delivery.

2024

Community Impact

2024

Demonstrated effectiveness through measurable program outcomes.

Associated People

Board members, advisors, and key contributors

Board of Directors

AP

Ann Pao Chen Director 1.00 hrs/week

BM

Becky Morgan Director 1.00 hrs/week

CV

Cyrus Vance Director 1.00 hrs/week

DL

David Ludwig Director 1.00 hrs/week

DL

Diana L Nelson Director 1.00 hrs/week

GK

Gary Knell Director 1.00 hrs/week

GT

Gene T Sykes Director 1.00 hrs/week

GC

Geoffrey Cowan Director 1.00 hrs/week

GL

Geraldine Laybourne Director 1.00 hrs/week

JM

Jessica Moment Director 1.00 hrs/week

JH

John Hn Fisher Director 1.00 hrs/week

JC

Julian Castro Director 1.00 hrs/week

LB

Laura Beaudin Director 1.00 hrs/week

LO

Laurie Olshansky Director 1.00 hrs/week

LW

Lawrence Wilkinson Vice Chair 1.00 hrs/week

LB

Linda Burch Director 1.00 hrs/week

MC

Marcy Carsey Director 1.00 hrs/week

MT

Michael Tubbs Director 1.00 hrs/week

NT

Nicole Taylor Director 1.00 hrs/week

SE

Scott Erickson Director 1.00 hrs/week

ST

Scott Taylor Director 1.00 hrs/week

SS

Susan Sachs Chair 1.00 hrs/week

TM

Theodore M Shaw Director 1.00 hrs/week

WS

William S Price III Director 1.00 hrs/week

WR

We Rate We provide research-based guidance helping families navigate media, AI, and emerging technology safely.

WE

We Educate We provide schools and teachers with simple, effective resources to help kids navigate their well-being in the digital era.

WA

We Advocate We push for laws and policies that protect kids, hold tech accountable, and put children's well-being at the center of the digital world.

Less guesswork. More Common Sense. Sign up now for emails with real support, real community, and real impact.

Information compiled from IRS Form 990 and organizational materials.

Executive Compensation

Top compensated officers & key employees from IRS Form 990

Total Reported (2024)

$4.3M

Highest Paid

$635K

Jim Steyer

Compensated Officers

13

Name	Title	Base	Other	Total	Hrs/Wk
Jim Steyer	CEO	$582,702	$52,226	$634,928	40
Ellen Pack	President	$407,962	$39,960	$447,922	40
Amy Brotman	Vice President Of Product	$378,351	$39,906	$418,257	40
David Kuizenga	CFO	$296,882	$54,970	$351,852	40
Jeffrey Warrington	Principal Engineer	$283,607	$24,282	$307,889	40
Jill Murphy	Chief Content Officer	$243,991	$50,520	$294,511	40
Ashwin Sridhar	Chief Product & Technology Officer	$240,135	$41,546	$281,681	40
Girard Kelly	Senior Counsel, Head Of Privacy	$246,430	$34,469	$280,899	40
Yvette Renteria	Chief Program Officer	$244,533	$25,274	$269,807	40
Gordon Lee	Head Of Data & Technology Operations	$228,149	$32,960	$261,109	40
Beth Sears	Chief Development Officer	$242,704	$9,708	$252,412	40
Rosalinda Nava	VP Of People OPS	$218,939	$33,210	$252,149	40
Danny Weiss	Chief Advocacy Officer	$231,775	$9,191	$240,966	40

Name	Title	Base	Other	Total	Hrs/Wk
Jim Steyer	CEO	$580,014	$23,657	$603,671	40
Ellen Pack	President	$349,856	$26,826	$376,682	40
David Kuizenga	CFO	$270,299	$34,220	$304,519	40
Danny Weiss	Chief Advocacy Officer	$251,418	$20,465	$271,883	40
Omar Khan	Chief Product & Technology Officer	$257,231	$10,301	$267,532	40
Jill Murphy	Chief Content Officer	$223,458	$32,727	$256,185	40
Yvette Renteria	Chief Program Officer	$237,697	$17,722	$255,419	40
James Kleven	Vice President, People Operations	$221,139	$16,652	$237,791	40
Rhianwen Kyser	Vice President, Business Development	$205,357	$20,959	$226,316	40
Jason Maymon	Vice President, Marketing & COMM.	$198,026	$19,627	$217,653	40
Kevin Diubaldo	Controller	$205,629	$8,217	$213,846	40
Linda Burch	CDO (Until 09/23) DIR. (Start 10/23)	$189,296	$21,849	$211,145	40
Sara Egozi	Head Of Global Strategy & Policy	$198,125	$8,154	$206,279	40

Name	Title	Base	Other	Total	Hrs/Wk
James Steyer	CEO	$578,616	$35,971	$614,587	40
Linda Burch	Chief Strategy & Development Officer	$332,650	$46,571	$379,221	40
Ellen Pack	President	$343,307	$31,686	$374,993	40
David Kuizenga	CFO	$270,514	$45,971	$316,485	40
Danny Weiss	Chief Advocacy Officer	$278,697	$9,000	$287,697	40
Colby Zintl	Chief Marketing Officer	$231,725	$31,937	$263,662	40
Jill Murphy	Editor In Chief, Head Of DIST.	$211,131	$44,638	$255,769	40
Omar Khan	Chief Product & Technology Officer	$243,864	$9,740	$253,604	40
James Kleven	Vice President, People Operations	$211,646	$8,600	$220,246	40
Yvette Renteria	Chief Program Officer	$195,269	$18,065	$213,334	40
Jason Maymon	Vice President, Marketing & COMM.	$179,815	$24,516	$204,331	40
Amy Brotman	Vice President Of Product	$183,852	$19,603	$203,455	40
Rhianwen Benner	Vice President, Business Development	$175,525	$19,603	$195,128	40
Kevin Diubaldo	Controller	$181,982	$7,254	$189,236	40

Name	Title	Base	Other	Total	Hrs/Wk
James P Steyer	CEO	$521,642	$34,389	$556,031	40
Ellen Pack	President	$310,600	$26,885	$337,485	40
Linda M Burch	Chief Strategy & Development	$298,409	$36,053	$334,462	40
David Kuizenga	Chief Financial & Admin Officer	$251,385	$32,906	$284,291	40
Omar Khan	Chief Technology & Product	$236,385	$6,565	$242,950	40
Rebecca Randall	Senior VP Development & Regional Growth	$200,240	$39,484	$239,724	40
Colby Zintl	Chief Marketing Officer	$210,240	$25,679	$235,919	40
Ellizabeth Gettelman	VP, Advocacy	$189,348	$23,515	$212,863	40
James Kleven	VP, People Operations	$185,240	$13,885	$199,125	40
Jim Murphy	Editor In Chief	$190,000	$5,953	$195,953	40
Elizabeth Kline	VP, Education Programs	$189,348	$5,899	$195,247	40

Name	Title	Base	Other	Total	Hrs/Wk
James P Steyer	CEO	$512,065	$46,193	$558,258	40
Ellen Pack	President	$312,429	$43,328	$355,757	40
Linda M Burch	Chief Strategy & Developme	$286,688	$45,339	$332,027	40
David Kuizenga	Chief Financial & & Admini	$242,693	$48,063	$290,756	40
Omar Khan	Chief Technology & Product	$231,263	$15,186	$246,449	40
Rebecca Randall	VP Development & Regional	$178,016	$50,253	$228,269	40
Jim Murphy	Editor In Chief	$184,916	$20,126	$205,042	40
Elizabeth Kline	VP, Education Programs	$185,005	$19,667	$204,672	40
Ellizabeth Gettelman	VP, Kids Action	$181,827	$21,928	$203,755	40
Colby Zintl	VP, External Affairs	$200,976	$2,098	$203,074	40
Amy Brotman	VP Of Product	$167,994	$19,886	$187,880	40

Source: IRS Form 990 filings. Compensation includes base and other reported compensation.

Partners & Funders

Grant funding relationships from IRS Form 990 filings

$4.7M Grants Received

$131K Grants Given

10 Organizations

Top Funders

9 total

SV

Silicon Valley Community Foundation

$1.9M

GD

Gs Donor Advised Philanthropy Fund

$1.0M

FI

Fidelity Investments Charitable Gift Fund

$989K

MS

Morgan Stanley Global Impact Funding Trust Inc.

$535K

RF

Rosenbluth Family Charitable Foundation

$75K

AE

American Endowment Foundation

$50K

DF

Dalio Family Fund Inc.

$50K

AO

American Online Giving Foundation Inc.

$36K

TC

The Chicago Community Trust 2 grants

$20K

Top Grantees

1 total

OP

Omaha Public Schools OMAHA, NE

$131K

Silicon Valley Community Foundation Gs Donor Advised Philanthropy Fund Fidelity Investments Charitable Gift Fund Morgan Stanley Global Impact Funding Trust Inc. Rosenbluth Family Charitable Foundation American Endowment Foundation Dalio Family Fund Inc. American Online Giving Foundation Inc. The Chicago Community Trust Omaha Public Schools

Silicon Valley Community Foundation Gs Donor Advised Philanthropy Fund Fidelity Investments Charitable Gift Fund Morgan Stanley Global Impact Funding Trust Inc. Rosenbluth Family Charitable Foundation American Endowment Foundation Dalio Family Fund Inc. American Online Giving Foundation Inc. The Chicago Community Trust Omaha Public Schools

Source: IRS Form 990 Schedule I filings. Amounts may span multiple tax years.

Contact

Get in touch with Common Sense Media

Phone

(415) 863-0600

Social

699 8th Street C150 San Francisco, CA 94103