What does Distributive Education Clubs Of America do?

The organization deca prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management. Through targeted programs and services, it works to achieve measurable outcomes aligned with this core mission.

Who is eligible for services?

Programs are designed to serve General public based on need and program requirements. The organization strives to provide accessible services to diverse populations.

How is the organization funded?

With approximately $44.2 million in annual revenue, operations are supported through grants, donations, and program fees. Financial information is publicly available through IRS Form 990 filings.

How can someone get involved?

Community members can connect through the organization's website or contact the Reston, VA office. Opportunities may include volunteering, donations, or program participation.

Distributive Education Clubs Of America

Reston, VA · Founded 1951

Preparing emerging leaders and entrepreneurs in business disciplines

Primary audience

General public

Work area

Community services

Topic

Education access

Website Contact

About Organization

Based in Reston, VA, DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality, and management in high schools and colleges. The organization employs staff that generates $44.2 million in annual revenue while serving over 225,000 members through competitive events, leadership programs, and partnerships that develop college and career readiness skills.

What They Focus On

Mission Delivery

Implementing core programs that directly advance organizational purpose.

Capacity Building

Strengthening infrastructure through strategic planning and resource development.

Community Impact

Creating measurable outcomes that benefit populations served.

Financial Information

Form 990 data showing organizational financial health and growth.

Revenue (2024)

$44.2M

+12.5% vs 2023

Expenses (2024)

$41.3M

+10.5% vs 2023

Assets (2024)

$17.5M

+13.4% vs 2023

Employees (2024)

+33.3% vs 2023

Year	Revenue	Expenses	Assets	Employees
2024	$44,150,419	$41,333,032	$17,519,247	20
2023	$39,253,833	$37,419,743	$15,443,513	15
2022	$31,136,768	$30,230,476	$12,074,356	20
2020	$7,150,462	$6,777,810	$12,551,880	15

Source: IRS Form 990 filings. All figures in USD.

01

Identify Needs

Assess community priorities through stakeholder engagement and analysis.
02

Plan Initiatives

Design strategic programs and allocate resources to address needs.
03

Execute Programs

Implement services through trained staff while maintaining quality standards.
04

Evaluate Results

Measure outcomes and gather feedback to assess impact and improve.

Programs and Initiatives

Services and programs offered by Distributive Education Clubs Of America

Operating Fund

Grant-funded initiative supporting organizational mission and community needs.

Support Services

Comprehensive assistance programs addressing diverse community needs and priorities.

Support Services

Comprehensive assistance programs addressing diverse community needs and priorities.

Team & Leadership

Meet the people behind Distributive Education Clubs Of America.

Contact the team Contact

Caitlin Lacek

Communications Coordinator

Charity Peaster

Accounting Coordinator

Christopher Young, CAE

Chief Program Officer

Debbie Taylor

Director of Programs

Ed Trang

Director of Membership Services

Ernest Winston

Warehouse Coordinator

Frank Peterson, CAE

Executive Director

Hollianne Sprowl

Education Manager

Janelle Arrighi

Chief Marketing + Communications Officer

Jessica Huynh

Customer Service Representative

Kyle Howard

Customer Service Representative

Lexy Costanzo

Executive Assistant

Marie Quaranta

Partnership Coordinator

Natasha Nguyen

Programs Coordinator

Randi Bibiano

Competitive Events Specialist

Sarah Cozewith

Chief Partnership Officer

Shawna Hession

Creative Director

Sue Rowley

Shop DECA Retail Manager

Whitney Milbourne

Grants + Volunteer Manager

Josh Shankle

State Advisor

Full-time

Compensation: $100,352

Shannon Aaron

State Advisor

Full-time

Compensation: $79,549

Cheryl Cranford

State Advisor

20 hrs/week

Compensation: $45,000

Joshua Nulph

State Advisor

Full-time

Compensation: $42,000

Christina Shioi

State Coordinator

Full-time

Compensation: $37,269

Jill Hess

State Advisor

20 hrs/week

Compensation: $25,500

Catherine Rice

State Advisor

1 hrs/week

Compensation: $23,075

Jennifer Shouse-Klassen

State Advisor

Full-time

Compensation: $23,075

Paul Grethel

State Advisor

12 hrs/week

Compensation: $13,000

Feleca Mandeville

State Advisor

1 hrs/week

Compensation: $6,000

Mike Dipasquale

Accountant

1 hrs/week

Compensation: $4,500

Lisa Delampan

State Advisor

1 hrs/week

Compensation: $3,500

Linda Pchelka

State Advisor

1 hrs/week

Compensation: $3,000

Alexander Louden

State Advisor

5 hrs/week

Ashley Martinez

State Advisor

1 hrs/week

Brian Smith

State Advisor

1 hrs/week

Deborah Cline

State Advisor

1 hrs/week

Donna McFadden

State Advisor

1 hrs/week

Milestones

1951

Organization Founded

1951

Distributive Education Clubs Of America was established to address community needs and advance its mission.

1959

Leadership Development

1959

Strengthened governance with expanded board and executive team.

2023

Program Expansion

2023

Significant growth in organizational capacity and service delivery.

2024

Community Impact

2024

Demonstrated effectiveness through measurable program outcomes.

Associated People

Board members, advisors, and key contributors

Board of Directors

Lori Hairston Director 50.00 hrs/week · $156,475

Pamela O'Brien Director 40.00 hrs/week · $88,685

John Stiles Director & State Advisor 40.00 hrs/week · $50,754

Janice Brown Director & State Advisor 40.00 hrs/week · $47,800

Jamie Benedict Director 25.00 hrs/week · $35,824

Carol Von Tersch Director 20.00 hrs/week · $19,000

Alyssa George Treasurer 1.00 hrs/week · $15,000

Dale Pollard Director 5.00 hrs/week · $14,000

Brittany Francis Director 5.00 hrs/week · $7,500

James Weber Director 20.00 hrs/week · $7,500

Mark Lyons Director 20.00 hrs/week · $7,500

Angie Larsen Director 2.00 hrs/week · $5,000

Alexis Eggert Director 1.00 hrs/week · $4,700

Wendy Robichaud Director & State Advisor 1.00 hrs/week · $4,000

Gayeann Ice Chair 1.00 hrs/week · $3,500

Karen Mendez Director 1.00 hrs/week · $3,500

Robert Nathan Chair 1.00 hrs/week · $3,500

Grace McCloskey Director 1.00 hrs/week · $3,000

Melissa Gallagher Director 1.00 hrs/week · $2,000

Gale Fanale Director 1.00 hrs/week · $1,500

Matt Magnuson Director 1.00 hrs/week · $1,500

Teresa Brooks Director 1.00 hrs/week · $1,500

Kristin Lidstrom Director 1.00 hrs/week · $1,100

Rachel Jones Director 1.00 hrs/week · $1,100

Kevin Buening Director 1.00 hrs/week · $1,000

Nadine Freedlin Chair 1.00 hrs/week · $1,000

Stacie Fowler Director 1.00 hrs/week · $850

Amber Reed Director 1.00 hrs/week · $650

David Burke Director 3.00 hrs/week · $599

James Duffy Director 1.00 hrs/week · $599

Jean Attig Director 3.00 hrs/week · $599

Jennifer Weber Director 2.00 hrs/week · $599

Karen Bear Director 7.00 hrs/week · $599

Kevin Jones Director 1.00 hrs/week · $599

Tia Delampan Director 1.00 hrs/week · $599

Timothy Marotte Treasurer 1.00 hrs/week · $599

Jessica Wade Director 1.00 hrs/week · $500

Peggy Arnold Secretary 1.00 hrs/week · $350

Jennifer Betthauser Director 1.00 hrs/week · $299

William Coulson Director 1.00 hrs/week · $250

Aanya Ranasaria Director 2.00 hrs/week

Aaron Crotty Director 1.00 hrs/week

Aaron Orosco Director 1.00 hrs/week

Abigail Lindstad Secretary 1.00 hrs/week

Abigail Lugo Director 1.00 hrs/week

Adam Feall Director 10.00 hrs/week

Adam Moukad Director 1.00 hrs/week

Adam Shelton Director 1.00 hrs/week

Addie Hollingsworth Director 1.00 hrs/week

Adela Petrikis Director 1.00 hrs/week

Adelle Vincent Director 1.00 hrs/week

Adina Boatright Director 1.00 hrs/week

Alain Bazile Vice Chair 1.00 hrs/week

Alan Balsdon Chair 10.00 hrs/week

Alexandria Ackley Director 1.00 hrs/week

Alexis McNear Director 1.00 hrs/week

Alexus Martin Vice Chair 1.00 hrs/week

Alina Hughes Vice Chair 1.00 hrs/week

Alle Reeder Director 1.00 hrs/week

Allison Bentley Director 1.00 hrs/week

Allyson Finley Director 1.00 hrs/week

Aly Johnson Director 2.00 hrs/week

Amanda Brezney Director 1.00 hrs/week

Amanda Burns Director 1.00 hrs/week

Amanda Graham-Bishop Director 1.00 hrs/week

Amandy Thammavongsa Vice Chair 6.00 hrs/week

Amber Hall Director 2.00 hrs/week

Ameila Darby Director 1.00 hrs/week

Amy Bergeron Director 1.00 hrs/week

Amy Garnahan Director 1.00 hrs/week

Amy Welch Director 1.00 hrs/week

Amy Wisdom Director 1.00 hrs/week

Ananya Taggarse Director 1.00 hrs/week

Andrea Mohr Director 1.00 hrs/week

Angela Parker Treasurer 1.00 hrs/week

Angela Rush Director 1.00 hrs/week

Angela Ye Director 1.00 hrs/week

Angelique Angel De Nava Director 1.00 hrs/week

Angelo Martinez Director 1.00 hrs/week

Angie Bailey Vice Chair 1.00 hrs/week

Anisa Green Secretary 1.00 hrs/week

Anita Lamoureux Chair 1.00 hrs/week

Ann Day Director 30.00 hrs/week

Anna Aldrich Director 2.00 hrs/week

Anna McClure Vice Chair 5.00 hrs/week

April Porter Treasurer 1.00 hrs/week

Araceli Vazquez Director 1.00 hrs/week

Ariel St Germaine Director 1.00 hrs/week

Arleen Ramos Chair 6.00 hrs/week

Ashley Brown Director 1.00 hrs/week

Ashley Fehringer Director 1.00 hrs/week

Ashley Hawker Director 1.00 hrs/week

Ashley Lober Director 1.00 hrs/week

Ashley Tessmer Director 2.00 hrs/week

Aubrey Garrett Director 1.00 hrs/week

Autumn Roberts Director 1.00 hrs/week

Autumn Williams Director 5.00 hrs/week

Ayush Singh Director 1.00 hrs/week

Becky Byrd Director 1.00 hrs/week

Becky Kuehl Director 1.00 hrs/week

Becky McCormick Director 1.00 hrs/week

Bethany Rickard Director 1.00 hrs/week

Betty Oconnor Vice Chair 1.00 hrs/week

Blair Kang Vice Chair 1.00 hrs/week

Blake Bodenburg Director 1.00 hrs/week

Bob Johnson Director 1.00 hrs/week

Bobby Scott Director 1.00 hrs/week

Brad Kennett Director 1.00 hrs/week

Brad Mehr Vice Chair 1.00 hrs/week

Brad Peer Director & State Advisor 2.00 hrs/week

Bradford Hollingsworth Director 1.00 hrs/week

Brayden Davis Chair 1.00 hrs/week

Breanne Nelson Director 1.00 hrs/week

Brenna Bartlett Director 1.00 hrs/week

Brent Gendelman Director 1.00 hrs/week

Brent Pfeiffer Director 1.00 hrs/week

Brew Goldfinger Director 1.00 hrs/week

Brian McNeal Director 1.00 hrs/week

Brian Nobrega Director 1.00 hrs/week

Bridget Ciolkosz Director 1.00 hrs/week

Brielle Bilinski Director 1.00 hrs/week

Briley Brundidge Vice Chair 6.00 hrs/week

Brittany Wright Treasurer 1.00 hrs/week

Bryan Long Director 1.00 hrs/week

Bryce Ancheta Director 1.00 hrs/week

Bryce Flammang Director 5.00 hrs/week

Brycen Woodley Director 1.00 hrs/week

Brycen Wooley Director 10.00 hrs/week

Caedmon Case Director 1.00 hrs/week

Caitlin Heuscher Chair 1.00 hrs/week

Callon Siebenaler Director 1.00 hrs/week

Carmella Salazar Director 1.00 hrs/week

Carol Bolin Director & State Advisor 1.00 hrs/week

Carol Borskey Director 1.00 hrs/week

Carol Dristle Director 2.00 hrs/week

Carol Lill Director 1.00 hrs/week

Carolyn Massiah Chair 1.00 hrs/week

Case Dickey Director 1.00 hrs/week

Cassie Grigsby Director 1.00 hrs/week

Chad Ross Director 1.00 hrs/week

Charles Furlow Director 1.00 hrs/week

Charlotte Strauss Director 1.00 hrs/week

Chase Stewart Director 1.00 hrs/week

Cheryl Chamberlain Director 2.00 hrs/week

Chris Herek Vice Chair 1.00 hrs/week

Chris Hughes Director 1.00 hrs/week

Chris Humphries Director 1.00 hrs/week

Christie Chaump Director 1.00 hrs/week

Christina Hood Director 1.00 hrs/week

Cj Wallington Director 1.00 hrs/week

Claire Devney Director 1.00 hrs/week

Claude Commisso Director 2.00 hrs/week

Clay Lyell Director 2.00 hrs/week

Cole Horton Director 1.00 hrs/week

Colleen Sabathier Director 1.00 hrs/week

Conner Buddington Director 1.00 hrs/week

Connor Shulte Director 1.00 hrs/week

Corey Guerra Director 1.00 hrs/week

Courtney Tanguma Director 2.00 hrs/week

Craig Holcomb Vice Chair 1.00 hrs/week

Crystal Swick Director 1.00 hrs/week

Curtis Haley Director 1.00 hrs/week

Cyndee Barkley Treasurer 1.00 hrs/week

Cynthia Perez Treasurer 1.00 hrs/week

Dalton Tonne Director 1.00 hrs/week

Dan Greaven Director & State Advisor 10.00 hrs/week

Dana Boice Director 1.00 hrs/week

Danel Larose Director 5.00 hrs/week

Dannel Porter Director 1.00 hrs/week

David Carter Chair 1.00 hrs/week

David Decker Chair 2.00 hrs/week

David Rippl Chair 2.00 hrs/week

David Wait Director 40.00 hrs/week

Dawn Bekaert Vice Chair 1.00 hrs/week

Debbie Harris Director 1.00 hrs/week

Dee Winegar Treasurer 1.00 hrs/week

Demitra Marafataos Director 1.00 hrs/week

Dennis Mifflin Chair 1.00 hrs/week

Dennis Volentine Treasurer 1.00 hrs/week

Devin Klock Director 2.00 hrs/week

Diane Baray Director 1.00 hrs/week

Dianne Jolovich Director 1.00 hrs/week

Josh Shankle Chair-Elect

Shayna Brown Secretary

Lisa Delampan Treasurer

Tim Fandek Board Member

Scott Jones Board Member

Donna McFadden Board Member

Adam Lukoskie National Advisory Board Chair

Frank Peterson, CAE Executive Director

Information compiled from IRS Form 990 and organizational materials.

Executive Compensation

Top compensated officers & key employees from IRS Form 990

Total Reported (2024)

$789K

Highest Paid

$156K

Lori Hairston

Compensated Officers

Name	Title	Base	Other	Total	Hrs/Wk
Lori Hairston	Director	$156,475	—	$156,475	50
Josh Shankle	State Advisor	$100,352	—	$100,352	40
Pamela O'Brien	Director	$88,685	—	$88,685	40
Shannon Aaron	State Advisor	$79,549	—	$79,549	40
John Stiles	Director & State Advisor	$50,754	—	$50,754	40
Janice Brown	Director & State Advisor	$47,800	—	$47,800	40
Cheryl Cranford	State Advisor	$45,000	—	$45,000	20
Joshua Nulph	State Advisor	$42,000	—	$42,000	40
Christina Shioi	State Coordinator	$37,269	—	$37,269	40
Jamie Benedict	Director	$35,824	—	$35,824	25
Jill Hess	State Advisor	$25,500	—	$25,500	20
Catherine Rice	State Advisor	$23,075	—	$23,075	1
Jennifer Shouse-Klassen	State Advisor	$23,075	—	$23,075	40
Carol Von Tersch	Director	$19,000	—	$19,000	20
Alyssa George	Treasurer	$15,000	—	$15,000	1

Name	Title	Base	Other	Total	Hrs/Wk
Lori Hairston	Executive Director	$148,050	—	$148,050	51
Josh Shankle	State Advisor	$97,604	—	$97,604	40
Pamela O'Brien	State Advisor	$86,635	—	$86,635	50
Shannon Aaron	State Advisor	$86,291	—	$86,291	40
Christina Shioi	State Advisor	$49,532	—	$49,532	1
Janice Brown	State Advisor	$47,800	—	$47,800	1
John Stiles	Director & State Advisor	$45,179	—	$45,179	41
Joshua Nulph	State Advisor	$40,000	—	$40,000	35
James Benedict	Director	$35,824	—	$35,824	40
Cheryl Cranford	Director	$30,000	—	$30,000	25
Jill Hess	State Advisor	$25,500	—	$25,500	20
Catherine Rice	State Advisor	$22,325	—	$22,325	25
Jennifer Shouse-Klassen	State Advisor	$22,325	—	$22,325	25
Carol Von Tersch	Director	$19,000	—	$19,000	20
Dale Pollard	Director	$14,000	—	$14,000	5

Name	Title	Base	Other	Total	Hrs/Wk
Lori Hairston	Director	$148,050	—	$148,050	51
Josh Shankle	State Advisor	$91,200	—	$91,200	40
Pamela O'Brien	State Advisor	$77,764	—	$77,764	40
Shannon Aaron	State Advisor	$68,135	—	$68,135	40
Janice Brown	Director & State Advisor	$47,798	—	$47,798	2
John Stiles	Director & State Advisor	$44,296	—	$44,296	41
Jamie Benedict	Director	$41,003	—	$41,003	40
Jerry Digiovanni	State Advisor	$40,000	—	$40,000	20
Cheryl Cranford	Director	$30,000	—	$30,000	25
Christiina Shioi	State Advisor	$14,871	—	$14,871	1
Paul Grethel	State Advisor	$13,000	—	$13,000	9
Courtney Westvold	Director & State Advisor	$12,788	—	$12,788	16
Brian Nobrega	Treasurer	$8,500	—	$8,500	1
James White	Treasurer	$6,000	—	$6,000	2
Robert Nathan	Chair	$6,000	—	$6,000	2

Name	Title	Base	Other	Total	Hrs/Wk
Lori Hairston	Secretary	$118,000	—	$118,000	50
Josh Shankle	State Advisor	$82,700	—	$82,700	40
Pam O'Brien	State Advisor	$77,012	—	$77,012	40
Shannon Aaron	State Advisor	$65,258	—	$65,258	40
Janice Brown	Director	$45,900	—	$45,900	35
Jerry Digiovanni	State Advisor	$43,775	—	$43,775	20
John Stiles	Director & State Advisor	$42,000	—	$42,000	40
Cheryl Cranford	Director	$24,000	—	$24,000	20
James Benedict	Chair	$15,500	—	$15,500	16
Paul Grethel	State Advisor	$13,000	—	$13,000	8
Lynore Levenhagen	Treasurer	$12,000	—	$12,000	26
Christiina Shioi	State Advisor	$10,754	—	$10,754	1
Tina Miller	State Advisor	$9,125	—	$9,125	10
Brian Nobrega	Treasurer	$8,500	—	$8,500	1
Morgan Arenholz	Director	$8,400	—	$8,400	15

Source: IRS Form 990 filings. Compensation includes base and other reported compensation.

Partners & Funders

Grant funding relationships from IRS Form 990 filings

$5K Grants Received

$119K Grants Given

8 Organizations

Top Funders

1 total

Mandan Baseball Club Inc

$5K

Top Grantees

7 total

Covenant House Of Nj NEWARK, NJ

$32K

Cookies For Kids Cancer CALIFON, NJ

$27K

Fresno County Superintendent Of Schools FRESNO, CA

$20K

Georgia Deca Foundation Inc. LAWRENCEVILLE, GA

$17K

Mountain House High School MOUNTAIN HOUSE, CA · 2 grants

$11K

Granada Hills Charter School GRANADA HILLS, CA

$7K

Granada Hills Charter High School Deca GRANADA HILLS, CA

$6K

Mandan Baseball Club Inc Covenant House Of Nj Cookies For Kids Cancer Fresno County Superintendent Of Schools Georgia Deca Foundation Inc. Mountain House High School Granada Hills Charter School Granada Hills Charter High School Deca

Source: IRS Form 990 Schedule I filings. Amounts may span multiple tax years.

Contact

Get in touch with Distributive Education Clubs Of America

Email

[email protected]

Phone

(703) 860-5000

Social

Visit Website

1908 Association Drive Reston, VA 20191

Distributive Education Clubs Of America

What They Focus On

Financial Information

How They Work

Identify Needs

Plan Initiatives

Execute Programs

Evaluate Results

Programs and Initiatives

Operating Fund

Support Services

Support Services

Team & Leadership

Caitlin Lacek

Charity Peaster

Christopher Young, CAE

Debbie Taylor

Ed Trang

Ernest Winston

Frank Peterson, CAE

Hollianne Sprowl

Janelle Arrighi

Jessica Huynh

Kyle Howard

Lexy Costanzo

Marie Quaranta

Natasha Nguyen

Randi Bibiano

Sarah Cozewith

Shawna Hession

Sue Rowley

Whitney Milbourne

Josh Shankle

Shannon Aaron

Cheryl Cranford

Joshua Nulph

Christina Shioi

Jill Hess

Catherine Rice

Jennifer Shouse-Klassen

Paul Grethel

Feleca Mandeville

Mike Dipasquale

Lisa Delampan

Linda Pchelka

Alexander Louden

Ashley Martinez

Brian Smith

Deborah Cline

Donna McFadden

Milestones

Organization Founded

Leadership Development

Program Expansion

Community Impact

Associated People

Board of Directors

Executive Compensation

Partners & Funders

Top Funders

Top Grantees

Related Organizations

Tax-Exempt Affiliates

Contact

Email

Phone

Social