Who is eligible for services

Eligibility criteria vary by program and may include income limits, geographic residency requirements, or specific demographic characteristics. Interested individuals should contact the organization directly to determine qualification for specific services.

How to access programs

Access typically begins with an initial contact via phone, email, or in-person visit to discuss needs and available services. Staff provide intake assessment, explain program requirements, and guide individuals through enrollment or application processes.

What services are free

Many programs operate on sliding fee scales based on income, while others are provided at no cost to eligible participants. Specific fee structures vary by program type and funding sources supporting service delivery.

How the organization is funded

Revenue comes from multiple sources including government grants, private donations, foundation support, program fees, and other funding mechanisms. Diversified funding ensures program stability and allows organization to serve community needs consistently.

Mary Baldwin University

Staunton, VA · Founded 1842

Private university empowering leaders through liberal arts and professional education

Primary audience

Students

Work area

Higher Education

Topic

Academic Programs

Contact

Pamela Fox

Website Contact

About Organization

Mary Baldwin University empowers leaders to pursue lives of purpose through undergraduate and graduate education across multiple campuses with programs in liberal arts, health sciences, and education rooted in a rich heritage as a women-centered institution. Based in Staunton, VA, the university enrolls approximately 1,500 students and generates $83.2 million in annual revenue with 984 faculty and staff.

What They Focus On

Academic Achievement

Promotes student learning and degree completion through rigorous curriculum and faculty support

Student Development

Fosters personal growth, critical thinking, and career readiness preparing students for success

Community Impact

Contributes to regional development through research, service, and partnerships with local organizations

Financial Information

Form 990 data showing organizational financial health and growth.

Revenue (2021)

$83.2M

+26.6% vs 2020

Expenses (2021)

$66.9M

+14.9% vs 2020

Assets (2021)

$88.8M

+25% vs 2020

Employees (2021)

984

-5.8% vs 2020

Year	Revenue	Expenses	Assets	Employees
2021	$83,218,385	$66,923,366	$88,755,029	984
2020	$65,745,418	$58,243,195	$71,020,083	1,045
2019	$55,719,348	$63,554,637	$63,690,166	1,114
2017	$51,823,106	$48,557,129	$79,303,836	967

Source: IRS Form 990 filings. All figures in USD.

01

Assess Needs

Identifies community priorities through data analysis, stakeholder input, and environmental scanning
02

Design Programs

Develops evidence-based interventions addressing identified needs with measurable outcomes
03

Deliver Services

Implements programs through qualified staff, volunteers, and community partners
04

Evaluate Impact

Monitors results, collects feedback, and adjusts strategies for continuous improvement

Programs and Initiatives

Services and programs offered by Mary Baldwin University

Academic Programs

Offers undergraduate and graduate degrees across multiple disciplines with rigorous curriculum standards

Student Support

Provides advising, tutoring, career services, and resources supporting student success and retention

Research Initiatives

Conducts scholarly research advancing knowledge and addressing critical societal challenges

Community Partnerships

Collaborates with local organizations providing experiential learning and service opportunities for students

Team & Leadership

Meet the people behind Mary Baldwin University.

Contact the team Contact

Business and Finance

Pamela Fox

President

Full-time

Compensation: $339,978

Deborah Greubel

VP Of Mdchs & Chief Health Officer

Full-time

Compensation: $215,852

Ernest Jeffries

VP Of Student Engagement

Full-time

Compensation: $226,013

Charles Davis

VP Of Institutional Advancement

Full-time

Compensation: $218,643

Lisa Shoaf

VP & Dean, Mdchs

Full-time

Compensation: $178,527

Matt Munsey

VP Of Enrollment Management

Full-time

Compensation: $167,643

Information For

Milestones

1842

Organization Founded

1842

Established as nonprofit corporation serving community needs

2017

Financial Growth

2017

Expanded operational capacity through increased revenue and program development

2020

Program Expansion

2020

Enhanced service delivery reaching more individuals and strengthening community partnerships

2021

Continued Operations

2021

Maintained service delivery and organizational stability despite external challenges

Associated People

Board members, advisors, and key contributors

Board of Directors

Sean Simplicio Chief Financial Officer And Treasurer 35.00 hrs/week · $229,677

Amii Barnard-Bahn Trustee

Andrew Shipp Trustee

Annabel E Barber Trustee

Betsy Freund Trustee

Beverly Bates Trustee

Charles Heiner Trustee

Constance Dierickx Trustee

Dorie Clark Trustee

Eloise Chandler Trustee

Gabrielle McCree Chair

George Parman Trustee

Hal Johnson Trustee

Harvey Westbrook Jr Secretary

Helen Forster Trustee

John A Nolde Jr Trustee

John Rogers Trustee

Kamala Payne Trustee

Karen Bailey-Chapman Vice-Chair

Katherine Smallwood Trustee

Lowell Lemons Trustee

Margaret Wren De St Aubin Trustee

Maria Cerminara Acar Trustee

Mark Larosa Trustee

Peter Gwaltney Trustee

Raki McGregor Trustee

Sher Downing Trustee

Susan Palmer Trustee

Timothy Powers Trustee

Trimble Bailey Spitzer Trustee

Information compiled from IRS Form 990 and organizational materials.

Executive Compensation

Top compensated officers & key employees from IRS Form 990

Total Reported (2021)

$1.6M

Highest Paid

$359K

Pamela Fox

Compensated Officers

Name	Title	Base	Other	Total	Hrs/Wk
Pamela Fox	President	$339,978	$18,792	$358,770	35
Charles Davis	VP Of Institutional Advancement	$218,643	$19,752	$238,395	35
Ernest Jeffries	VP Of Student Engagement	$226,013	$9,516	$235,529	35
Sean Simplicio	Chief Financial Officer And Treasurer	$229,677	—	$229,677	35
Deborah Greubel	VP Of Mdchs & Chief Health Officer	$215,852	—	$215,852	35
Lisa Shoaf	VP & Dean, Mdchs	$178,527	$9,516	$188,043	35
Matt Munsey	VP Of Enrollment Management	$167,643	$14,348	$181,991	35

Name	Title	Base	Other	Total	Hrs/Wk
Pamela Fox	President	$315,432	—	$315,432	35
Ty Buckman	Former Provost	$185,142	$28,850	$213,992	35
Deborah Greubel	VP/Dean Of Murphy Deming C	$207,318	$4,000	$211,318	35
Charles Davis	VP Of Institutional Advanc	$206,407	—	$206,407	35
Ernest Jeffries	VP Of Student Engagement	$176,588	—	$176,588	35
Lisa Shoaf	Director Of School Of Heal	$150,898	$14,069	$164,967	35
Matt Munsey	VP Of Enrollment Management	$138,626	$7,080	$145,706	35
Sean Simplicio	VP Of Administration/CFO/Treasurer	$53,612	—	$53,612	35

Name	Title	Base	Other	Total	Hrs/Wk
Pamela Fox	President	$319,543	$20,182	$339,725	35
Jennifer Sauer	VP Of Business And Finance	$267,060	$15,623	$282,683	35
Deborah Greubel	VP/Dean Of Murphy Deming College Of Health Sci	$253,119	$13,428	$266,547	35
Ty Buckman	Provost	$208,866	$19,507	$228,373	35
Aimee Rose	VP Of Integrated COMM/Chief Strategist	$204,847	$19,507	$224,354	35
Ernest Jeffries	VP Of Student Engagement	$176,111	$19,106	$195,217	35
Charles Davis	VP Of Institutional Advancement	$154,266	$17,648	$171,914	35
Lisa Shoaf	Director Of School Of Health & Human Performance	$151,198	$11,641	$162,839	35
Harold Felton	Program Director Of PA Program	$145,167	$5,022	$150,189	35
Joseph Sprangel	Chief Online Officer & Outreach Strat./Doc Of Cob	$127,167	$14,635	$141,802	35
Benjamin Farley	Medical Director Of PA Program	$123,720	$17,644	$141,364	35
Marion Callahan	AVP, Facilities Mgt. & Capital Planning	$136,719	$4,581	$141,300	35

Name	Title	Base	Other	Total	Hrs/Wk
Pamela Fox	President	$263,229	$35,073	$298,302	35
David Mowen	EXEC VP For Finance & Administration	$234,792	$24,701	$259,493	35
Linda Seestedt-Stanford	VP For College Of Health Sciences	$179,043	$6,207	$185,250	35
David Paulk	Founding Director Of Phys ASST Program	$134,299	$12,991	$147,290	35
Lisa Shoaf	Founding Director Of The Doctoral Program In Pt	$132,137	$10,539	$142,676	35
Ben Farley	MED Director Of PA Program	$135,235	$4,701	$139,936	35
Ty Buckman	Provost	$104,643	$15,811	$120,454	35
Rachel Potter	Dean Of Coe	$102,966	$11,468	$114,434	35

Source: IRS Form 990 filings. Compensation includes base and other reported compensation.

Individual Political Donors

People from this organization who contributed to political campaigns

$10K Total Given

Democratic $7,960 (82%)

Other/PAC $1,710 (18%)

100 Contributions

$97 Avg Each

Top Individual Donors

7 Individual Donors

Bruce Dirries 73 contributions • $119 avg

$8,670

Bruce Dorries 7 contributions • $64 avg

$450

Edward Scott 13 contributions • $25 avg

$325

Mary Dull 1 contribution • $100 avg

$100

Jane Pietrowski 4 contributions • $15 avg

$60

Other Individual Contributors $65 combined

Margaret Levin

Mount Pleasant, SC

$55 Total

1 Contribution

HARRIS VICTORY

Ben Farley

Staunton, VA

$10 Total

1 Contribution

HARRIS FOR PRESIDENT

Quick Insights

🏆

Most Active Donor Bruce Dirries with 73 contributions

💰

Highest Avg per Contribution Bruce Dirries at $119 each

🎯

Top Recipient ACTBLUE — $3,855

Data from Federal Election Commission • Individual contributions only

Partners & Funders

Grant funding relationships from IRS Form 990 filings

$813K Grants Received

11 Organizations

Top Funders

11 total

Lettie Pate Whitehead Foundation Inc

$325K

Community Foundation Of The Central

$169K

Va Foundation For Independent Colleges

$122K

Sma Foundation Inc.

$84K

Triangle Community Foundation Inc.

$55K

Tulsa Community Foundation

$16K

Hampton Roads Community Foundation

$12K

Fidelity Investments Charitable Gift Fund

$10K

Community Foundation Serving Western

$8K

Swipe Out Hunger

$7K

+1 more funders

Lettie Pate Whitehead Foundation Inc Community Foundation Of The Central Va Foundation For Independent Colleges Sma Foundation Inc. Triangle Community Foundation Inc. Tulsa Community Foundation Hampton Roads Community Foundation Fidelity Investments Charitable Gift Fund Community Foundation Serving Western Swipe Out Hunger American Online Giving Foundation Inc.

Source: IRS Form 990 Schedule I filings. Amounts may span multiple tax years.

Federal Funding

Government awards and grants from USAspending.gov

$1.9M Total Obligated

$1.9M Total Amount

4 Awards

1 Agency

Awards

Agency	Award ID	Type	Period	Amount
Education	P063P252378	DIRECT PAYMENT FOR SPECIFIED USE, AS A SUBSIDY OR OTHER NON-REIMBURSABLE DIRECT FINANCIAL AID (C)	2025-2031	$1,881,939
Education	P379T262378	DIRECT PAYMENT FOR SPECIFIED USE, AS A SUBSIDY OR OTHER NON-REIMBURSABLE DIRECT FINANCIAL AID (C)	2025-2046	$9,901
Education	P268K262378	DIRECT LOAN (E)	2025-2047	$0
Education	P268K252378	DIRECT LOAN (E)	2024-2046	$0

Source: USAspending.gov. Amounts represent total federal obligations.

Contact

Get in touch with Mary Baldwin University

Email

[email protected]

Phone

(540) 887-7000 (540) 887-7019

Social

Visit Website

New Street And Frederick Street Staunton, VA 24401

Mary Baldwin University

What They Focus On

Financial Information

How They Work

Assess Needs

Design Programs

Deliver Services

Evaluate Impact

Programs and Initiatives

Academic Programs

Student Support

Research Initiatives

Community Partnerships

Team & Leadership

Business and Finance

Pamela Fox

Deborah Greubel

Ernest Jeffries

Charles Davis

Lisa Shoaf

Matt Munsey

Information For

Milestones

Organization Founded

Financial Growth

Program Expansion

Continued Operations

Associated People

Board of Directors

Executive Compensation

Individual Political Donors

Top Individual Donors

Other Individual Contributors $65 combined

Margaret Levin

Ben Farley

Quick Insights

Partners & Funders

Top Funders

Federal Funding

Awards

Contact

Email

Phone

Social