Policy Advocacy
Influences legislation and regulations affecting industry through strategic lobbying and coalition building
Largest trade association representing real estate professionals nationwide
About Organization
Professional organization serving residential and commercial real estate practitioners. Based in Chicago, IL, NAR provides advocacy, professional standards, education, and research for more than one million members. The association reported $478.9 million in revenue for 2023.
Policy Advocacy
Influences legislation and regulations affecting industry through strategic lobbying and coalition building
Member Value
Delivers services, resources, and benefits helping members succeed in competitive business environment
Industry Leadership
Sets professional standards, promotes ethical practices, and advances industry reputation
Form 990 data showing organizational financial health and growth.
Revenue (2023)
$358.2M
+9.1% vs 2022
Expenses (2023)
$318.9M
+4.3% vs 2022
Assets (2023)
$1.1B
+4.7% vs 2022
Employees (2023)
396
+4.5% vs 2022
| Year | Revenue | Expenses | Assets | Employees |
|---|---|---|---|---|
| 2023 | $358,247,347 | $318,926,784 | $1,058,260,583 | 396 |
| 2022 | $328,361,670 | $305,667,628 | $1,010,547,856 | 379 |
| 2020 | $301,056,283 | $276,910,568 | $868,094,059 | 363 |
| 2019 | $338,237,757 | $221,999,276 | $697,288,307 | 396 |
| 2018 | $245,070,157 | $258,716,737 | $489,366,059 | 354 |
Source: IRS Form 990 filings. All figures in USD.
Identifies community priorities through data analysis, stakeholder input, and environmental scanning
Develops evidence-based interventions addressing identified needs with measurable outcomes
Implements programs through qualified staff, volunteers, and community partners
Monitors results, collects feedback, and adjusts strategies for continuous improvement
Services and programs offered by National Association of Realtors
Represents member interests through lobbying, policy development, and engagement with government officials
Provides training, certifications, and educational resources advancing member skills and knowledge
Conducts studies and publishes data informing members about market trends and best practices
Meet the people behind National Association of Realtors.
1908
1908
Established as nonprofit corporation serving community needs
2018
2018
Expanded operational capacity through increased revenue and program development
2022
2022
Enhanced service delivery reaching more individuals and strengthening community partnerships
2023
2023
Maintained service delivery and organizational stability despite external challenges
Board members, advisors, and key contributors
Information compiled from IRS Form 990 and organizational materials.
Top compensated officers & key employees from IRS Form 990
Total Reported (2023)
$11.8M
Highest Paid
$3.1M
Bob Goldberg
Compensated Officers
15
| Name | Title | Base | Other | Total | Hrs/Wk |
|---|---|---|---|---|---|
| Bob Goldberg | CEO (Thru 11/17/2023) | $3,002,748 | $56,976 | $3,059,724 | 50 |
| Katie Johnson | General Counsel And Chief Member Experience Officer | $1,110,113 | $56,976 | $1,167,089 | 50 |
| Shannon Mcgahn | SVP, Government Affairs | $1,070,027 | $56,976 | $1,127,003 | 50 |
| Mark Birschbach | SVP, Strategic Business Innovation And Technology | $1,067,775 | $56,976 | $1,124,751 | 50 |
| Lawrence Yun | Chief Economist | $817,931 | $56,976 | $874,907 | 50 |
| John Pierpoint | Chief Financial Officer | $794,320 | $56,976 | $851,296 | 42 |
| Marc Gould | SVP, Member Development | $706,679 | $56,976 | $763,655 | 42.5 |
| Donna Gland | SVP, Talent Development Resources | $657,355 | $56,976 | $714,331 | 50 |
| Victoria Gillespie | Chief Marketing And Communications Officer (Thru 12/01/2023) | $524,066 | $56,976 | $581,042 | 50 |
| Nykia Wright | Interim CEO (Beg 11/20/2023) | $427,613 | $56,976 | $484,589 | 50 |
| Tracy Kasper | NAR President (Beg 8/30/2023) | $281,494 | โ | $281,494 | 30 |
| Kevin Sears | First Vice President | $226,025 | โ | $226,025 | 30 |
| Kenny Parcell | NAR President (Thru 8/28/2023) | $220,859 | โ | $220,859 | 30 |
| Gregory Hrabcak | NAR Treasurer | $193,800 | โ | $193,800 | 30 |
| Bill Malkasian | Former Senior Advisor - Advocacy | $136,382 | $37,614 | $173,996 | 20 |
| Name | Title | Base | Other | Total | Hrs/Wk |
|---|---|---|---|---|---|
| Bob Goldberg | CEO | $2,591,724 | $53,971 | $2,645,695 | 50 |
| Mark Birschbach | SVP, Strategic Business Innovation And Technology | $1,049,520 | $53,971 | $1,103,491 | 50 |
| Shannon Mcgahn | SVP, Government Affairs | $1,010,175 | $53,971 | $1,064,146 | 50 |
| Katie Johnson | General Counsel And Chief Member Experience Officer | $967,497 | $53,971 | $1,021,468 | 50 |
| Lawrence Yun | Chief Economist | $761,252 | $53,971 | $815,223 | 50 |
| John Pierpoint | Chief Financial Officer | $728,319 | $53,971 | $782,290 | 43 |
| Victoria Gillespie | Chief Marketing And Communications Officer | $609,384 | $53,971 | $663,355 | 50 |
| Donna Gland | SVP, Talent Development Resources | $565,107 | $53,971 | $619,078 | 50 |
| Marc Gould | SVP, Member Development | $559,482 | $53,971 | $613,453 | 42.5 |
| Leslie Rouda Smith | NAR President | $413,556 | โ | $413,556 | 30 |
| Bill Malkasian | Former Officer | $256,951 | $49,166 | $306,117 | 20 |
| Kenny Parcell | President - Elect | $265,956 | โ | $265,956 | 30 |
| Dale Stinton | Former Officer / Consultant | $250,000 | โ | $250,000 | 0.5 |
| Nancy Lane | NAR Treasurer | $212,356 | โ | $212,356 | 30 |
| Tracy Kasper | First Vice President | $181,362 | โ | $181,362 | 30 |
| Name | Title | Base | Other | Total | Hrs/Wk |
|---|---|---|---|---|---|
| Bob Goldberg | CEO | $2,467,864 | $64,039 | $2,531,903 | 50 |
| Shannon Mcgahn | SVP, Government Affairs | $848,135 | $64,039 | $912,174 | 50 |
| Katie Johnson | General Counsel And Chief Member Experience Officer | $827,938 | $64,039 | $891,977 | 50 |
| Mark Birschbach | SVP, Strategic Business Innovation And Technology | $820,087 | $64,039 | $884,126 | 50 |
| Lawrence Yun | Chief Economist | $672,685 | $64,039 | $736,724 | 50 |
| John Pierpoint | Chief Financial Officer | $641,944 | $64,039 | $705,983 | 35 |
| Bill Malkasian | Chief Advocacy Officer | $589,623 | $64,039 | $653,662 | 40 |
| Victoria Gillespie | Chief Marketing And Communications Officer | $570,935 | $64,039 | $634,974 | 50 |
| Marc Gould | SVP, Member Development | $542,105 | $64,039 | $606,144 | 20 |
| Donna Gland | SVP, Talent Development Resources | $506,048 | $44,539 | $550,587 | 50 |
| Vince Malta | NAR President | $273,810 | โ | $273,810 | 30 |
| Dale Stinton | Former Officer / Consultant | $250,000 | โ | $250,000 | 0.5 |
| Charles Oppler | President - Elect | $235,308 | โ | $235,308 | 30 |
| John Flor | NAR Treaurer | $189,292 | โ | $189,292 | 30 |
| Leslie Rouda Smith | First Vice President | $172,726 | โ | $172,726 | 30 |
| Name | Title | Base | Other | Total | Hrs/Wk |
|---|---|---|---|---|---|
| Bob Goldberg | CEO | $2,239,943 | $41,297 | $2,281,240 | 50 |
| Shannon Mcgahn | SVP, Government Affairs | $784,366 | $41,297 | $825,663 | 50 |
| Katherine Johnson | General Counsel And Chief Member Experience Officer | $725,101 | $41,297 | $766,398 | 50 |
| Mark Birschbach | SVP, Strategic Business Innovation And Technology | $713,458 | $41,297 | $754,755 | 50 |
| Lawrence Yun | Chief Economist | $624,043 | $41,297 | $665,340 | 50 |
| John Pierpoint | Chief Financial Officer | $586,365 | $41,297 | $627,662 | 35 |
| William Malkasian | Chief Advocacy Officer | $568,267 | $41,297 | $609,564 | 50 |
| Marc Gould | SVP, Membership Development | $489,741 | $41,297 | $531,038 | 20 |
| Victoria Gillespie | Chief Marketing And Communications Officer | $476,206 | $41,297 | $517,503 | 50 |
| Donna Gland | SVP, Talent Development Resources | $454,196 | $41,297 | $495,493 | 50 |
| John Smaby | NAR President | $286,549 | โ | $286,549 | 30 |
| Matt Lombardi | Former Ke - National Sale Director | $241,735 | $30,218 | $271,953 | 50 |
| Dale Stinton | Former Officer / Consultant | $250,000 | โ | $250,000 | 0.5 |
| Vince Malta | President Elect | $239,747 | โ | $239,747 | 30 |
| John Flor | NAR Treasurer | $180,941 | โ | $180,941 | 30 |
| Name | Title | Base | Other | Total | Hrs/Wk |
|---|---|---|---|---|---|
| Dale Stinton | Former CEO | $3,999,932 | $6,452 | $4,006,384 | 50 |
| Bob Goldberg | CEO | $1,926,018 | $42,214 | $1,968,232 | 50 |
| Katherine Johnson | General Counsel And Chief Member Experience Officer | $650,533 | $42,214 | $692,747 | 50 |
| Lawrence Yun | SVP, Chief Economist | $616,949 | $42,214 | $659,163 | 50 |
| Mark Birschbach | SVP, Strategic Business Innovation And Technology | $610,595 | $42,214 | $652,809 | 50 |
| Jerry Giovaniello | SVP, Chief Lobbyist | $590,594 | $42,214 | $632,808 | 50 |
| Bill Malkasian | Chief Advocacy Officer | $588,580 | $42,214 | $630,794 | 50 |
| John Pierpoint | Chief Financial Officer | $556,812 | $42,214 | $599,026 | 35 |
| Marc Gould | SVP, Membership Development | $452,106 | $42,214 | $494,320 | 15 |
| Mark Lesswing | SVP, Chief Technology Officer | $429,172 | $42,214 | $471,386 | 50 |
| Donna Gland | SVP, Talent Development Resources | $421,201 | $42,214 | $463,415 | 50 |
| Matt Lombardi | Former Ke - National Sales Director | $334,794 | $42,214 | $377,008 | 50 |
| John Smaby | President - Elect | $350,657 | โ | $350,657 | 30 |
| Elizabeth Mendenhall | NAR President | $124,687 | โ | $124,687 | 30 |
| Vincent Malta | First Vice President | $97,977 | โ | $97,977 | 30 |
Source: IRS Form 990 filings. Compensation includes base and other reported compensation.
People from this organization who contributed to political campaigns
Washington, DC
Chicago, IL
Washington, DC
Alexandria, VA
Arlington, VA
Chicago, IL
Pinehurst, NC
Palm Desert, CA
Purcellville, VA
Alexandria, VA
Alexandria, VA
Chevy Chase, MD
Chicago, IL
Baltimore, MD
Bethesda, MD
Washington, DC
Alexandria, VA
Data from Federal Election Commission • Individual contributions only
Grant funding relationships from IRS Form 990 filings
Source: IRS Form 990 Schedule I filings. Amounts may span multiple tax years.